If your quick response to "Why does your company use video marketing?" is "because everyone else is doing it," then you are not thinking deep enough.

Video is an incredibly effective tool for reaching potential customers. However, selecting the right type of video is crucial to maximizing your investment. CRASH+SUES can help you make an informed decision.

Given the popularity of video and its usage across social platforms, many production companies promise to deliver everything from A to Z. Spending time upfront to find the right partner could be your best investment.

Explainer videos are a powerful tool for businesses. In short, they are concise videos designed to introduce a company, explain its services, and show how it can solve customers' problems.

This is Part 2 of a blog for those who have mastered the basics and seek deeper insights into corporate video production.

While it is a constant ongoing battle determining where to best use your marketing video, delivery is also constantly changing and evolving to fit the current popular platform, as well as capture the viewer’s ever-waning attention (and wallet).

This blog is for those who've grasped the basics and seek deeper insights into corporate video production.

Recently CRASH+SUES asked to create a regional, :30 TV spot for The University of Texas Rio Grande Valley (see the finished spot above) that aired during Sunday's Super Bowl!

Storyboards are our roadmap, our bible, and the best way for agency creatives to communicate to our production team what they want.

What is really important to you when choosing a vendor or collaborator?

CRASH+SUES developed a compelling narrative based on interviews captured with the real people participating in BI Worldwide's (BIW) inspiration-based rewards program.

CRASH+SUES was delighted to go back this fall and record more stories of the people of Watford City, North Dakota.

Strategic America reached out to CRASH+SUES to help their client, the Iowa Lottery, inform Iowans that everyone’s favorite game, MONOPOLY™, is back and there is a lot of cash to win.

‍DC Group asked CRASH+SUES to develop a series of videos for the sales team for use in an email campaign targeted to prospects.

CRASH+SUES created digital communications for a range of platforms from CTV ads to digital billboards strategically placed on roads leading from the airport to the site of a key industry conference as well as inside the convention center.

A dash of motion design, a pinch of live action, a splash (literally) of 3D, an explosion of inclusions, a few fluid simulations, and a heap of compositing brought this mixed media project the bold vibrant energy that the brand exudes to life!

Arctic Wolf partnered with C+S to produce a dynamic video showcasing customer testimonials that emphasize the company’s mission: to eliminate cyber risk worldwide.

With an important conference just weeks away, Colder Products Company (CPC) needed to secure a critical interview video with their VP of Quality. Recognizing the tight timeline, CRASH+SUES quickly mobilized the team to ensure the video was completed on schedule!

CRASH+SUES was challenged to bring the compelling story of Urban Ventures to life in a way that is relevant to a wide range of audiences.

Children's MN reached out to CRASH+SUES to develop and produce a car seat safety video that relied entirely on visual storytelling.