GENYOUth | School Bus

There is a critical aspect of online learning that is often overlooked; how will students who depend on school lunches get their meal? That's why GENYOUth, a nationally recognized youth wellness organization, has stepped in by providing meals to the kids who need them most.

In the middle of a pandemic, we knew that filming on location may not be the safest option. CRASH+SUES teamed up with partner Giraffe Marketing to bring these scripts to life by utilizing carefully selected stock footage. In order to give these spots a wonderful cherry-on-top, NFL Today's James Brown lent us his vocal talents to give these spots an authoritative and gorgeous tone.